- Marketing & Management Transformation in the Challenging Digital Environment
https://2023gmc.imweb.me/ 1. Date: July 20-23, 2023 2. Conference Format: 100% Real Space Conference
* We will make a contingency plan to move from '100% Real Space' to hybrid format (Offline + Online) in case. 3. Venue: A 5-star Hotel in Seoul, Republic of Korea 4. Organizer: Global Alliance of Marketing & Management Associations 5. Hosts:
- American Marketing Association
- European Marketing Academy
- Australian & New Zealand Marketing Academy - Japan Society of Marketing and Distribution - Korean Scholars of Marketing Science - Korea University
6. Sponsors: - Korea Tourism Organization
- Seoul Metropolitan Government - Korea Economy & Management Development Institute 7. Partner:
- Association for Consumer Research
- Society for Consumer Psychology - Greek Marketing Academy (Greece)
- AEMARK (Spain) - Chinese Marketing Association of Universities (China)
- New Zealand Asia Institute of University of Auckland (New Zealand)
- Ritsumeikan University (Japan) - Changwon National University (Republic of Korea) 8. Conference Co-Chairs: - Roland T. Rust (University of Maryland)
- Renana Peres (Hebrew University of Jerusalem)
- Robert Aitken (University of Otago)
- Chizuru Nishio (Tsukuba University) - Tony Garrett (Korea University)
9. Academic Excellence Committee Chair:
- Charles R. Taylor (Villanova University)
10. Sponsoring Journals: Special Issues or Sections
- International Journal of Advertising
- Journal of Macromarketing
- Psychology & Marketing
- Industrial Marketing Management
- International Journal of Consumer Studies
- Journal of Service Management
- Journal of Social Marketing
- Journal of Current Issues and Research in Advertising
- International Journal of Marketing & Distribution