Sustainable Fashion and Culture in the Networked World
HOST:Center for Sustainable Culture & Service, Yonsei University
ORGANIZER:Global Alliance of Marketing & Management Associations
PARTNER:Korean Scholars of Marketing Science
SPONSOR:National Research Foundation of Korea
DATE:14:00-17:00, April 27 (Fri.), 2018
VANUE:Chang Ki-Won International Conference Room, Yonsei University Library (7F), Seoul, Republic of Korea
PARTICIPANTS:Managers, Executives, Professors, Researchers and Students
¡®2018 Global Sustainable Fashion Forum¡¯will be held by Center for Sustainable Culture & Service, Yonsei University. The invited speakers of ¡®2018 Global Sustainable Fashion Forum¡¯ are the world-renowned scholars and experts in fashion brand management. You are cordially invited to participate in this forum. Invited speakers: Prof. Arch G. Woodside (Curtin University), Junsuk Kang (CEO of NAU), Prof. Aluna-Yue Lyu (China Central Academy of Fine Arts), Prof. Ian Phau (Curtin University).
INVITED SPEAKERS:
Arch G Woodside: 'Sustainability in luxury brand storytelling on social media platforms¡¯
- Professor of Marketing, School of Marketing, Curtin University, Perth
- Editor-in-Chief, Journal of Global Scholars of Marketing Science
- Professor of Marketing, Carroll School of Management, Boston College
Junsuk Kang: ¡®Brand Journalism for 'Sustainability' in Fashion - Focusing on 'NAU' Transmedia Brand Storytelling for Living a Conscious Life¡¯
- CEO of NAU International INC.
- Director of BLACKYAK Performance Unit
Aluna-Yue Lyu: ¡®Attitude toward sustainability during international fashion art exhibition¡¯
- Professor the founder of the Department of Fashion Design in China Central Academy of Fine Arts
- The Chairman of the Academic Committee and Managing Director of China Fashion Association
- Director of the China Fashion & Color Association, Curator of International Fashion Art Exhibition
Ian Phau: ¡®Blood and Diamonds: Real Glitter behind Sustainable Luxury¡¯
- The Head of the School of Marketing, Curtin University, Perth
- Director of the Luxury Branding Research Cluster, Curtin University, Perth
- Editor-in-Chief, Asia Pacific Journal of Marketing and Logistics
Panel Discussants:
- Tony C. Garrett (Korea University Business School)
- Eun-Ju Lee (Business School, Convergence Institute for Intelligence and Informatics, Sungkyunkwan University)
- Discussants: Kyung Hoon Kim (College of Economics and Business, Changwon National University)
Attached is an announcement of '2018 Global Sustainable Fashion Forum'.
For More Information:
Center for Sustainable Culture & Service, Yonsei University