CALL FOR PAPERS: 2019 SIMktg-GAMMA JOINT SYMPOSIUM
Conference: 2019 Global Marketing Conference at Paris
Organizer: Global Alliance of Marketing & Management Associations
Track: 2019 SIMktg-GAMMA JOINT SYMPOSIUM for ¡®Markets and Competitiveness (Mercati e Competitività)¡¯
Joint Symposium Organizers:
SIMktg – The Italian Marketing Association
Global Alliance of Marketing & Management Associations
Theme: Fashion Branding and Retailing in a Sustainable Environment
Potential Topics (but are not limited to): sustainable marketing –branding and retailing- in fashion;
cross cultural and international sustainable fashion branding and retailing; innovation in branding and
retailing for a sustainable fashion; sustainable fashion and luxury branding and retailing; consumer
behaviour and sustainable fashion branding and retailing.
Co-Chairs:
Gaetano Aiello, University of Florence, Italy (gaetano.aiello@unifi.it)
Raffaele Donvito, University of Florence, Italy (raffaele.donvito@unifi.it)
Sujin Song, Korea University, Republic of Korea (songsj@korea.ac.kr)
Date: July 11-14, 2019
Venue: ESCP Europe, Paris, France
Submission Deadline for ¡®2019 SIMktg-GAMMA Joint Symposium¡¯: Feb. 15, 2019
Submission System:
Through ¡®Submission¡¯ menu in ¡®2019 GFMC at Paris¡¯ homepage
2019 GFMC at Paris Homepage: http://gammaconference.org/2019/
Submission Guidelines:
Electronic submission should be sent to the appropriate track chair in the preferred track
by the conference submission system. A word document containing the manuscript should
be sent to a proper track chair by our submission system. Please be sure to include complete
contact information for the contact person. An e-mail response will be sent to the contact
author once the manuscript has been received in a readable format by the track chair.
All communications will then occur electronically.
Manuscripts must follow GAMMA Conference and Symposium Guidelines for Submission
and Reference Style of GAMMA (http://gammaconference.org/2019/). Manuscripts should not
exceed 5 pages (single spaced) for abstracts (or 20 pages for full papers in double space).
Submissions will be double-blind reviewed. Please do not identify any authors in the text of the manuscript.
Submission of a manuscript for review indicates that it or a similar version has not been
previously published or is not under simultaneous review elsewhere. At least one author must
be a member in good standing of Global Alliance of Marketing & Management Associations
or be willing to join the Academy if the manuscript is accepted. Additionally, a manuscript
should be submitted to ONLY one track.
For other and more complete information about submission guidelines: http://gammaconference.org/2019
Sponsoring Journal:
Markets and Competitiveness (Mercati e Competitività) will publish a Special Issue in 2020 w
ith best papers presented in SIMktg-GAMMA Joint Symposium on ¡°Fashion Branding and Retailing
in a Sustainable Environment¡± and related tracks in this conference. If you want your paper to be
considered for possible publication in Markets and Competitiveness, then please inform
your intention to chair of Joint Symposium and proper track.
Markets and Competitiveness (Mercati e Competitività):
http://www.mercatiecompetitivita.it/sp/en/home.3sp
Full Paper Submission deadline for Markets and Competitiveness Special Issue:
Full paper submission deadline for Markets and Competitiveness (Mercati e Competitività)
Special Issue on ¡°Fashion Branding and Retailing in a Sustainable Environment¡± is: September 15th, 2019